Plans, organises, directs, controls and coordinates the public relations activities within an organisation.
Broad state reach across 8 jurisdictions.
Run a free EOI assessment against current DHA cut-offs.
Most occupations in this unit group have a level of skill commensurate with a bachelor degree or higher qualification. At least five years of relevant experience may substitute for the formal qualification. In some instances relevant experience and/or on-the-job training may be required in addition to the formal qualification (ANZSCO Skill Level 1).
1 direct PR route, 2 provisional regional routes (convert via 191), and 1 temporary work visa.
Pathways that lead directly to Australian permanent residency
Provisional visa for regional employer sponsorship. 3-year commitment with a clear pathway to permanent residence via 191.
Live, work, and study in a regional area — lead to PR via 191
Provisional regional visa via state/territory or family sponsorship. Live, work and study regionally for 3 years; pathway to PR via 191.
Closed to new applications. Pathway to subclass 887 permanent residence for existing 489 holders.
Closed to new applications since 16 Nov 2019. Existing holders retain a pathway to subclass 887 PR.
Short to medium-term visas — some offer a PR pathway
Workplace-based training visa. Up to 2 years for occupational training, professional development or registration requirements.
Designated Area Migration Agreements (DAMA)
This occupation is eligible under the following DAMA regions, which may offer concessions on age, English, and salary requirements.
A snapshot of how many people are competing for this occupation right now. Tap “View full EOI insights” for wait-time estimates, state-by-state difficulty, peer comparisons and cohort tracking.
Choose a state to view nomination criteria, place allocations, and recent invitation rounds.
The headline workforce, pay, shortage and demographic indicators for this occupation, sourced from Jobs and Skills Australia.
Our OMARA-registered agents will audit your points, cross-check Public Relations Manager nuances against the latest DHA bulletins, and map a step-by-step case file — in one free 30-minute consultation.
